Healthcare Professionals

Acquisition SEO / SEM, email marketing and newsletters, banner ads

Education eCME material, eAdvisory boards, journal clubs

Sales force eDetailing, sampling requests

Community HCP portals, KOL extranets

Patients & Caregivers

Compliance Disease-information portals and community building, prescription-monitoring and reminder service, health-management web sites

Retention Rich-media product demos, disease-management tools, patient surveys, eNewsletter programs

Consumers

Awareness SEO / SEM, email marketing, banner ads, health-awareness web sites

Education Rich-media demos, disease-state awareness and treatment web sites, customized health-content creation

Acquisition Online coupons and redemption tracking, physician finders and visit checklists